WHO ARE WE ?
CESP is the non-profit industry body for the advertising and media industry players with an interest in measuring audiences and the effectiveness of media campaigns. CESP audits all currency measurement systems on behalf of its members across every type of media: the internet, TV, the press, out-of-home, radio and the cinema.
A genuine laboratory of ideas, CESP is a neutral and independent forum for discussing innovations as well as the conventions that the various industry players are called upon to define collectively.
A widely trusted third-party organization, serving the communication industry, the CESP mission is to guarantee the fairness of measurements and to objectivate the value of investments.
OUR VALUES
Transparency
Neutrality
Independence
Integrity
OUR ACTIVITIES
As a trusted third-party organization in the media and communications industries, CESP’s mandate is to certify the quality of audience measurement studies and other tools used by the industry in order to ensure that advertising space is monetised on the basis of relevant, robust and verified criteria.
DO YOU REQUIRE AN AUDIT OR A CERTIFICATION?
The team
The CESP team is made up of permanent staff members who run the daily operations of CESP and all of its auditing and consultancy activities.
AMERDINE BACAR
Research Executive
abacar@cesp.org
+ 33 7 56 27 55 46
JAHIDA BENDIKHA
Communications and Administrative Assistant
jbendikha@cesp.org
+ 33 1 40 89 63 61
+ 33 7 56 27 39 71
GERALD BONNET
Fieldwork Inspector
gbonnet@cesp.org
+ 33 7 85 93 24 66
OLIVIER DAUFRESNE
Associate Director,
CINEMA, ETABLISHMENT SURVEY, INTERNATIONAL, OUT-OF-HOME
odaufresne@cesp.org
+33 6 84 83 79 40
DAVID DAVILA
Statistical Model and Machine Learning Auditor
ddavila@cesp.org
+33 6 47 81 71 34
ANNE DURAND
Senior Statistician Auditor
adurand@cesp.org
+ 33 7 56 27 55 49
NICOLAS GUENNEC
International Research Manager
nguennec@cesp.org
+33 7 56 27 55 47
OLIVIER HAYS
Data Science Director
OUT-OF-HOME ADVERTISING, ADTECH
ohays@cesp.org
+ 33 6 47 81 37 32
MALIKA LADOUARI
Administrative Director
mladouari@cesp.org
+33 1 40 89 63 62
+33 7 85 78 00 59
CHRISTIAN LHEUREUX
Fieldwork Inspector
clheureux@cesp.org
+33 6 10 88 05 13
ADELE MOSCATELLI
Research Manager
amoscatelli@cesp.org
+33 7 56 27 55 45
SANIA NEHAL
Research Executive
snehal@cesp.org
+33 7 56 27 42 94
DANY PERIA
Project Director
RADIO, INTERNET, ADVERIFICATION
dperia@cesp.org
+33 7 85 78 02 45
BENJAMIN SAUGUES
Senior Data Analyst
bsaugues@cesp.org
+33 7 56 27 55 48
PATRICIA SCHULTZ
Project Director
TELEVISION, PRESS
pschultz@cesp.org
+33 6 52 28 78 39
VINCENT VIDAL-BOUVET
Fieldwork Inspector
vvbouvet@cesp.org
+33 6 70 75 75 61
GOVERNANCE
SCIENTIFIC COMMITTEE
The Scientific Committee is the ultimate guarantor of the quality of CESP audits and publications in France and abroad. A space for discussing and evaluating the quality of audience measurements, it is involved in all…
BOARD OF DIRECTORS
The CESP Board is composed of members representing the media, advertisers and media agencies). Its composition is determined at its General Meetings and its members…
COLLEGES
In the CESP colleges, representatives from every media field convene on a regular basis to discuss research, the latest industry developments and what’s happening abroad. Each type of media represented within the CESP constitutes a college…
WANT TO BECOME A MEMBER ?
Submit your membership application online, receive your
personalised quote and access the content reserved for members.
Key dates
Back to few key dates of the CESP History which are mixed with those of the audience measure in France.