CESP has made available to its members the audit of the weekly cinema audience study carried out by Vertigo. CESP notes the improvements made to the study following the recommendations of its Scientific Committee. However, it recommends that the necessary methodological changes be made to improve the reliability of the results.
Category Archives: Cinema
CESP opinion on Vertigo’s changes to the to the CinExpert weekly cinema survey
CESP presented the opinion of its Scientific Committee during a college on the changes made by Vertigo to the methodology of the CinExpert system, the benchmark audience measurement system for the cinema. These changes were considered satisfying by the Scientific Committee. In addition, subscribers opted for the audit of the weekly study, scheduled for the second half of 2024.